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Access to thousands of new and used cars in the Tiscali Motoring Channel
Tiscali, the broadband, telephone and media company, today announces a new partnership with Auto Trader. Visitors to the Tiscali Motoring Channel online are now able to browse thousands of Auto Trader's new and used cars without leaving the Tiscali website at www.tiscali.co.uk/motoring.
The exclusive partnership, brokered by Diffiniti, integrates Auto Trader's market leading automotive search into the Tiscali Motoring pages using XML feeds. This enables users to search for the best online deals using the familiar Auto Trader criteria directly from pages within the motoring channel, which in itself attracts 1.5 million page views a month.
Alex Hole, online media director of Tiscali UK, says: "Car purchasing is increasingly moving from the showroom to the website and the popularity of our motoring channel reflects this growing trend. Auto Trader's extensive experience and unparalleled search capabilities match perfectly with the levels of service demanded by our users."
Jonathan Williams, Head of Marketing at Auto Trader, says: "We are delighted to be partnering with Tiscali to offer our wide range of vehicles directly through the Tiscali portal. With its award winning pedigree, tiscali.co.uk provides the public with the perfect shop window for the thousands of vehicles our users are selling online every day. With so much choice on offer I'm sure visitors to the site will find just what they are looking for."
The motoring channel can be found at www.tiscali.co.uk/motoring