Missy Elliot - Lose Control

24/05/2005

Watch a video of Missy Elliot's single 'Lose It' below.

'Lose Control' is the utterly brilliant new single by THE reigning Queen of Hip Hop - Missy 'Misdemeanor' Elliott. Set for release on June 20th through Atlantic Records, it is the first track to be lifted from her highly anticipated 6th studio album THE COOKBOOK out on July 4th. The single features Fatman Scoop and the Princess of Crunk herself (fresh from creating UK Top 10 magic with Missy on, '1,2, Step') - Ciara.

Produced by SupaDupaFly, long-time friend and collaborator, Timbaland, 'Lose Control' digs deep into the vaults of Detroit techno and samples Juan Atkin's cybotron electro classic, 'Clear'. The result? - A perfect b- boy/fly girl, get your freak on the dance-floor groove.

Having completely taken over the clubs with its mind-blowing beats (current No.1 DMC Chart), 'Lose Control' is heating up the airwaves. Already enjoying massive support from radio, including C-listing at Radio One and at Kiss FM, B-Listing at Choice FM and A-listing at Radio 1Xtra to name a few. In addition to this, it was immediately added to XFM as tune of the week.

Missy Elliott drops her sixth studio album, THE COOKBOOK, which follows the 2003 UK Gold Certified, THIS IS NOT A TEST album on July 4th.

Hyperlaunch are promoting the release of the single and the album and have attached a variety of assets for you to utilise in the development of any content for the promotion of the single.