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Persimmon said the first half of the year had "undoubtedly been the most challenging period" in the company's recent history, as banks and building societies have curbed lending, the number of buyers has dried up and house prices have begun to fall.
The job cuts will add to mounting fears that Britain could be facing recession. City analysts this week said the credit crunch could cause a worse housing slump than the crash in the early 1990s.
Few parts of the market are immune, as the upmarket estate agent Savills reported a 45% drop in central London sales over the past six months compared with the first half of 2007, and a 7.5% fall in prices. Savills said the market for expensive properties in the countryside had begun to follow, possibly reflecting job losses in the City, although properties over £5m were proving more robust. Persimmon said it had sold 5,501 homes in the first half of the year, down 31%, while the average selling price was £181,500, compared with £189,225 a year ago.
Persimmon's chief executive, Mike Farley, said the company had mothballed many developments and was only proceeding with new projects cautiously. "There was a definite shift down in April when the mortgage market.....continued below
He predicted that prices would fall by another 5% in the second half of the year and that the market would be unlikely to improve for at least 12 to 18 months.
Despite efforts by the Bank of England to inject capital into the market, banks and building societies have continued to tighten lending criteria, increase the cost of borrowing and remove products.
According to figures published yesterday by the Council of Mortgage Lenders the number of new home loans in May fell by 44% to 52,700 against the same month a year ago, although that was a marginal increase on the figure for April. Remortgages fell steeply as borrowers were put off by high costs and arrangement fees.
The Bank of England is expected to leave interest rates at 5% when it concludes its monthly meeting tomorrow.
The downturn means the government target of 240,000 new homes a year is looking unlikely. Estimates range from 80,000 to 120,000 instead. Persimmon is expected to complete 11,000, down from 16,000 in 2007. Seema Shas, a property specialist at the consultancy Capital Economics, said the credit crunch showed no sign of easing. "The housing market correction is only in its early stages."
Taylor Wimpey and Barratt are in talks with their banks to refinance huge debts. Persimmon said it was comfortable with its borrowings of £900m, which it aims to reduce by up to £150m. Unlike some of its rivals, Persimmon does not yet intend a significant write down in the value of its land bank. Farley said apartments were proving hardest to sell and the company was redrawing some sites to build two or three bedroom houses instead. The company has also been building more social housing, because it provides more certain revenue.
Persimmon said private sales had fallen by 45% in the first six months, mirroring the decline at Savills. Its social housing completions were up 27%. Persimmon's revenues in the first half fell 34% to £1bn.
Farley renewed calls for the government to suspend stamp duty for first time buyers in an effort to kickstart the market, but said talks with the government had so far been to "no avail".
Persimmon shares, worth £15.44 at the beginning of last year, were yesterday changing hands for 236p.
guardian.co.uk © Guardian Newspapers Limited 2008