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Online Living: Your digital lifestyle

Online Living: Your digital lifestyle
We like to think that our sophistication and know-how about all things digital means we would never fall victim to online fraud, cyber bullying or other internet threats. But are we really all that sensible and secure? What does your digital lifestyle say about you?

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The Norton Online Living Report (2009) tells us that:

  • Internet access (49%) tops the chart in the UK for things that individuals could not live without
  • mobile phones (42%) follow close after


Children in the UK report that:

  • Compared to their parent's estmate, they spend twice as much time online (44 hours per month kids vs. 19 hours per month parents)
  • At 53%, kids in the UK are the most likely to agree that online messaging and texting make it more difficult for children to learn to write well
  • Kids in the UK are most likely to stay in touch with their parents via text messaging (29%)
  • Kids in the UK (70%) and China (68%) are the most likely to skip technological communications and meet their grandparents in person


Online adults in the UK (20%) are the least likely:

  • to talk on a cell phone, text message, IM or email family, friends, co-workers, boyfriends/girlfriends on vacation than online adults from the other countries surveyed
  • Adults in the UK (6%) are the least likely to ignore an email or instant message from a family member
  • 54% of online parents in the UK say they have set parental controls, higher than the global average of one-third
  • Parental confidence in the UK is extremely high with 81% confident they know what their child is looking at online; children report a different story with 69% of them reporting their parents know what they are doing online
  • Along with Australia, parents in the UK have high confidence in the knowledge of what their child does online (Australia [86%], UK [81%])
  • Just after India and Australia, adults in the UK are most likely to agree that the Internet makes learning easier for children today (85% agree)


What is clear from all this is that we live online like never before. This mode of life exposes us to internet threats like never before too. As recent headlines remind us, whilst we are aware of the need for security, too often we fall prey to online security scams. Get the best security you can afford. Use the links below to research which fits your needs best.


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